Seniors First launches outreach campaign to promote rural transportation services
Seniors First has launched an outreach campaign aimed at recruiting riders and drivers in rural communities for its recently expanded My Rides Program.
The My Rides Program was extended earlier this year to offer door-to-door volunteer transportation services in Sheridan, North Tahoe and areas located east of Colfax to the SR20/I-80 Interchange near Yuba Gap.
Rides are free during weekdays.
Now, under a grant provided by The SCAN Foundation, Seniors First is focused on launching an outreach campaign aimed at raising awareness and use of the new program and evaluating the program’s effectiveness.
“Expanding the My Rides Program into the rural areas in Placer County is a critical step to improving access to services for seniors and other households in remote areas where lack of public transportation and often difficult road conditions exist,“ said Amy Bakker, Seniors First’s transportation coordinator.
“Transportation services are an important means for those living in rural areas to stay connected to their neighbors and maintain a strong sense of community,” Bakker said. “This grant will enable us to boost outreach services in rural areas where connecting with riders and drivers is often challenging.”
The My Rides Program compliments public transportation by reimbursing volunteers to transport individuals to
non-emergency medical and other appointments, where no transit service exists or when the individual is unable to utilize public transportation for other reasons. The My Rides Program also offers transportation assistance to families of limited means with children under the age of 6.
My Rides utilizes volunteer drivers who have agreed to provide rides to eligible destinations for Placer County residents unable to use conventional public transportation. Drivers, who are screened by Seniors First, choose the days, times and geographical locations they are available to drive and are reimbursed for the mileage driven.
Seniors and other eligible residents who need rides to non-emergency medical and other essential-needs appointments contact My Rides to arrange for transportation. Riders are typically picked up at home, driven to their destination and then returned back home.
For more information or to inquire about volunteering for the My Rides Program, contact Bakker at (530) 889-9500, extension 220, firstname.lastname@example.org or seniorsfirst.org.